Use case · Foot Locker
a custom apparel experience, built out across the U.S.
A national build-out with Foot Locker that brought a custom apparel experience into stores across the country, and curated the brands that went into them.
- Activations
- Custom apparel
- Brand curation
- Logistics
- People reached
- 1,000+
- Build-out across the U.S.
- National
- Custom apparel experience
- In store
the brief
Bring a custom apparel experience into Foot Locker stores across the U.S., something people take part in, not just shop.
what we built
A national build-out: the custom apparel experience itself, set up to run in stores across the country.
We also curated the brands that went into those stores, so every location had a lineup that fit.
the impact
More than 1,000 people took part in the experience across the U.S.
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